RDG Digital Holdings Inc. was formed to house a specific type of asset: digitally-forward health and wellness businesses that share the same patient base, the same operator bench, and the same supplier relationships.
Align is the initial clinical nucleus, not the whole network. Brand audiences enter through private Scale Health hubs. Birch Reserve brokers advertising across the media inventory created by that traffic, while Scale routes consumers into digital care and qualified in-person fulfillment. More volume attracts more brands and clinics.
Lean, embedded execution sits on top of that flywheel: one senior leader per business, leveraging hundreds through the Silver Birch Growth bench, all running on the same AI and digital stack.